Orange Jordan Sponsors Forum Highlighting AI’s Impact, Organized by int@j

Under the patronage of Her Royal Highness Princess Sumaya bint El Hassan, Orange Jordan sponsored a forum entitled "AI: From Adoption to Impact – Sovereignty, Skills, and Inclusive Digital Growth”, aiming to support national efforts to understanding the challenges and opportunities presented by artificial intelligence technologies and their impact across various sectors.

The forum was organized by the Information and Communications Technology Association of Jordan (intaj), under the umbrella of the Women Economic Empowerment Unit (SHETECHS), and supported by the Innovative Private Sector Development project, implemented by the German Agency for International Cooperation (GIZ), funded by the German Federal Ministry for Economic Cooperation and Development (BMZ), and held in partnership with the Ministry of Industry, Trade and Supply. The event discussed the economic and developmental impact of AI, in addition to the role of the human element in the national digital transformation journey. It further highlighted ways for organizations to build flexible, high-performing technical systems through strategic workforce upskilling, enhancing institutional excellence, and adopting comprehensive, leading-edge models that help boost economic participation.

As part of the company’s active presence, the Chief Information and Data Officer at Orange Jordan, Eng. Bruno Goes, participated in a panel discussion titled "The Personal Productivity & Mindset: The AI-Augmented Professional”. He presented an extensive overview of how intelligent solutions enhance efficiency, productivity, and business practices, demonstrating the real-world impact of AI technologies when adopted in accordance with the principles of responsibility, governance, data reliability, and security.

Orange Jordan affirmed that establishing the principles of AI ethics, based on transparency and reliability, is a key pillar of its vision and an integral part of its unwavering commitment to strengthening the digital ecosystem while helping shape a digital future that opens new horizons for the Kingdom. The company stressed that sponsoring this crucial event stems from its position as a trusted digital partner, dedicated to leading digital transformation toward more inclusive, impactful, and sustainable experiences. This aligns with Orange’s new strategy, "Trust the Future”, particularly its ambition of "Excellence at Scale”, which is displayed in employing advanced AI-driven technologies into the company’s daily operations.

Notably, Orange Jordan strives to integrate the latest technologies and smart solutions across all its solutions and services, as part of its efforts to elevate customer experience, improve quality of life, and build a more prosperous and inclusive digital economy.

For more information, please visit: www.orange.jo

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About Orange Jordan

Orange Jordan, with around 1,600 employees across nearly 300 shops and locations throughout the Kingdom, strives to provide the best customer experience through an integrated set of digital solutions, including fixed lines, mobile lines, internet, data, and Smart Life Solutions, serving more than 5 million customers in Jordan, guided by the company’s values of Caring, Responsible and Bold.

Orange Jordan is a subsidiary of Orange Global Group, which is present in 26 countries worldwide. The company operates in line with the Group’s strategy and prioritizes community service. In this context, it implements a comprehensive CSR strategy centered on four pillars, including Digital Education, Digital Inclusion, Entrepreneurship, and Climate and Environment.

As a trusted partner, Orange gives everyone the keys to a responsible digital world, which reflects the company’s purpose. Its main driver is its vision to be the true responsible digital leader in Jordan, while continuing its mission of offering the best network and innovative digital solutions, with an unmatched customer experience by empowered Orange teams.

Orange offers comprehensive digital solutions for businesses of all sizes and sectors, including small businesses and enterprises, through a wide range of business solutions under its Orange Business brand.

To learn more, please visit our website: www.orange.jo.

About Orange Group

Orange is one of the world’s leading telecommunications operators. The Group aims to be the trusted partner for everyday digital life by providing individuals, businesses, and communities with reliable connectivity and innovative services. As of the end of 2025, Orange connects 340 million customers (including MasOrange) across 26 countries and generated 40.4 billion euros in revenues.

As a trusted player, Orange leverages the excellence of its very high-speed broadband networks to deploy digital infrastructure in Europe, Africa, and the Middle East. The Group is a European leader in fiber, with 100 million connectable households, and convergent offers. In France, Orange connects 34 million customers and was ranked No. 1 by the regulator Arcep for the quality of its mobile network for the 15th consecutive year. In Africa and the Middle East, the Group’s growth engine, Orange serves nearly 180 million customers and promotes digital and financial inclusion through its connected solutions.

Under the Orange Business brand, the Group supports companies in transforming their networks as well as in AI, trusted cloud, and cybersecurity. Orange is also a major player in the wholesale market, where it has a leading global telecom infrastructure and significant capabilities for deploying and operating submarine cables. A committed innovator, Orange relies on 700 researchers and holds a portfolio of 11,000 patents.

Orange is listed on Euronext Paris (symbol ORA).

For more information, please visit: www.orange.com.

Orange and any other Orange product or service names included in this material are trademarks of Orange or Orange Brand Services Limited.